Visit NC staff in London to promote Outdoor NC during Travel South campaign event

Visit NC’s Heidi Walters and Scott Peacock travelled to London last week to attend an event activation promoting the South to potential travelers, media and tour operators who are all based in the United Kingdom.

The event was part of a consumer marketing campaign promoting the outdoors in North Carolina and was done in partnership with Travel South USA, Wanderlust Magazine, Osprey and Nikon.

The sold-out event was attended by more than 200 people. Find more on the campaign here.

To learn more about Visit NC’s international marketing programs, contact Heidi Walters at (919) 447-7762.

Story courtesy Visit NC NewsLink, a weekly e-newsletter from the Economic Development Partnership of North Carolina. NewsLink provides information to nearly 4,800 tourism industry leaders, media and government representatives across the state. It distributes valuable information on Visit NC’s marketing and promotional efforts, tourism-related research, state, national and international trends, media leads, updates on conferences and events, and more.